I’m just a little bit amazed when a company with a very recognizable brand does something I don’t expect. Polaroid did that today. I recall the b-school cases on Polaroid and the auto-developing film technologies. Honestly, they were locked in my memory as ‘that’ company. However, I’ve been in the market for a portable DVD for some time now and my wife found what seemed to be a decent deal at Sam’s Club, the Polaroid PDM-0743 for $120 USD. I know Sam’s isn’t where you go to get the ‘best’ technology, but they do find deals and put them in front of cost conscious consumers.

So after roaming the primary players like CC and BB, I found myself at Sams looking at these little gems. For the money, you get a portable DVD player, case, and all the power adapters you’ll need to run at home and in a car. I’m planning a long driving vacation so I picked up a couple for the kids.

With a 7″ screen it’s not the largest viewing area available, but when I think of what it costs to put DVD permanently into a vehicle, this is a cheap way out. More experimenting to come, but so far it seems to handle commercial DVDs, home video put on DVD, JPG photo collections, as well as MPEG files just dumped onto a DVD from my PC (read anything I capture on my ATI All-In-Wonder card). I think having MP3 support would be nice, but I have a few spare Zen Nano’s around for that if the kids really need to listen to Kidz Bop #523.